Is your shop Motorist Assurance Program certified?
The Automotive Maintenance and Repair Association (AMRA) believes that negative perceptions about automotive service mostly come from inconsistent experiences customer have had when visiting repair shops. Customers can be exposed to different inspection procedures/processes leading to confusion and frustration. Ultimately, a loss of customer trust means a loss in business.
AMRA introduced the Motorist Assurance Program (MAP) with the goal of addressing important customers needs:
- The need for improved communication between customers and auto repair facilities so customers understand what they agreed to and know what they’re getting;
- The need for uniformity in repair recommendations because there had been no standards for vehicle inspection; and
- The need for more training and education of technicians in the industry.
Along with the AMRA, the automotive industry has come together to develop a series of Uniform Inspection and Communication Standards. These guidelines give consumers the information they need to make an educated decision for their vehicle. Both customer and shop technician use the guidelines to agree on the work the shop will do on his or her vehicle, thus eliminating confusion or mistrust.
Repair shops that participate in the Motorist Assurance Program agree to adhere to the MAP Pledge of Assurance to Customers, and the Standards of Service.
Consumers benefit from:
- Better understanding of the vehicle’s problem(s) and what repairs are “Required” v. “Suggested”;
- A minimum warranty of 90 days or 4,000 miles; and
- Uniformity of recommendations from one shop to another when the customer seeks a second opinion from another participating facility
Visit motorist.org for information on how your shop can participate in this program.